In 2025,Outlets Global Chain (OGC), a global blockchain project initiated by Outlets Group Global Digital Economy Co., Ltd. and strategically invested in by the COINP Foundation, has announced its official global launch. This marks the full implementation of a global brand finance network centered on real-world assets (RWAs) and powered by blockchain.

Drive brand financialization with real assets at the core

OGC is dedicated to digitizing and circulating real assets within the outlet industry, including commercial real estate, brand inventory, membership benefits, and pre-owned luxury goods. Through its proprietary OUTLX Protocol (Outlets + X), OGC provides a standardized asset management, payment settlement, and revenue distribution system for brands, merchants, investors, and consumers.

“We hope to ensure that every real-world asset can be seen, authenticated, and used,” said the head of the OGC technical team. “RWA is not only a new direction for blockchain, but also an inevitable path for the digitization of the real economy. OGC’s goal is to enable global liquidity for brand assets and to allow value to flow freely based on trust.”

Innovate public chain technology and build a global trust network

As the technological cornerstone of the brand finance ecosystem, OGC utilizes a high-performance Delegated Proof of Stake (DPoS) consensus mechanism, achieving over 10,000 transactions per second (TPS) and supporting interoperability with mainstream public chains such as Ethereum, BNB Chain, Polygon, and Solana. The system integrates core functions such as asset ownership confirmation, smart contract execution, cross-chain settlement, and anti-counterfeiting and traceability, providing a secure, compliant, and scalable digital infrastructure for global brands.

With its innovative architecture and cross-chain compatibility, OGC will become a “trust hub” connecting brands, consumers and investment institutions, driving the evolution of brand assets from static management to dynamic financialization.

Compliance first, building a foundation of global financial trust

OGC initiator Outlets Group Global Digital Economy Co., Ltd. is registered in Denver, Colorado, USA, and holds a U.S. FinCEN MSB (registration number: 31000293629217) financial services license, which allows it to legally engage in digital currency transmission, foreign exchange exchange, and cross-border payment services.

OGC has also received strategic investment and long-term support from the COINP Foundation. COINP, which specializes in blockchain asset investment, DeFi ecosystem incubation, and RWA management, will provide OGC with global resources and capital support in areas such as liquidity injection, ecosystem governance, and brand access.

“OGC represents the turning point of blockchain from virtual finance to the real economy,” said a spokesperson for the COINP Foundation. “It is not just a chain, but a value channel connecting brand assets, global finance, and consumer trust.”

The global ecosystem is launched, and brand value is fully chained

The OGC global ecosystem will cover markets in Asia, Europe, America, and the Middle East. The project plans to launch global brand node recruitment in the first half of 2025, uniting more than 300 international brands, 10,000 luxury resources, and 3,400 outlet projects to create a blockchain-based brand asset network (BrandFi Network).

The OGC ecosystem will achieve brand asset income distribution, point exchange, and cross-chain payment through the Outlets-Fi financial system, building a new business landscape where “consumption is investment, and brand is asset” in the true sense.

About Outlets Global Chain (OGC)

Outlets Global Chain is a global blockchain project focused on building a brand finance ecosystem. Based on the OUTLX Protocol and proprietary public blockchain technology, it is dedicated to digitalizing the ownership and circulation of global brand assets. The project was initiated by Outlets Group Global Digital Economy Co., Ltd. and has received strategic investment and long-term support from the COINP Foundation.

The OGC’s mission is to: “Let’s reconstruct brand value on the blockchain and make trust a global language.”

About Outlets Group Global Digital Economy Co., Ltd.

Outlets Group Global Digital Economy Co., Ltd. is an international digital economy group headquartered in Denver, Colorado, USA, with a long-standing presence in outlet commercial real estate, brand finance, and cross-border payments. The company holds a US FinCEN MSB financial services license (registration number: 31000293629217), legally qualified to conduct digital currency transmission and cross-border settlement services. As the initiator of the Outlets Global Chain (OGC), the Group is committed to promoting the sustainable development of the digitization and financialization of global brand assets.

About COINP Foundation

The COINP Foundation is an international foundation focused on blockchain asset investment, DeFi ecosystem incubation, and RWA (Real World Asset) management. As a strategic investor in Outlets Global Chain (OGC), COINP provides capital support, ecosystem governance, and global development collaboration for the project.
Assist OGC in building an open, compliant and sustainable global brand finance ecosystem.

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